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| Marketing Management--B AD 67051 |
Syllabus for K-33 -- Spring 2012
Power Point Slides from the Lectures -- See the course website on kent.amvonet.com
OTHER TOPICS OF INTEREST:Applied Web Marketing Handbook (pdf file)
Search
Engine Optimization (link to web page) SEO
is the active practice of optimizing a web site by improving internal
and external aspects in order to increase the traffic the site receives
from search engines. Optimizing a web site for search engines can
requires looking many unique elements. This will link you to some
ideas (courtesy of Brad Kenney -- K29)
Email: lmarks@kent.edu
Home Page: http://www.personal.kent.edu/~lmarks
For Information about Larry Marks: http://www.personal.kent.edu/%7Elmarks/vita/MarksInfo.html
For General Information About the EMBA Program: EMBA
Information